Treseder Fellowship Lecture: Adam Peacock

Adam Peacock - Genetics Gym video portrait character one-blink

B117 basement theatre, Melbourne School of Design

  • Public Lecture

Perfection & Speculation – The Validation Junky
Adam Peacock, London UK - recipient of the Robert Garland Treseder Fellowship.

The result of today's applied technology within the objects, buildings, and services that we use is causing new problems. These new problems often require unprecedented design solutions including experimental and multi-disciplinary approaches.

Adam Peacock's project, 'Genetics Gym’, exhibited within ‘Perfection’ at the Science Gallery Melbourne – attempts to uncover the consumer psychology behind how and why we might want to change ourselves if we had the ability to do so through the lens of genetic technology and artificial intelligence. The project is a collaboration between Adam’s studio, UCL's Human Genetics and Embryology department, and London College of Fashion’s Applied Psychology in Fashion department.

Adam will present the strategy, design, and process of the Genetics Gym project, the ideology behind his design studio including ‘The Validation Junky’ lens, and discuss the new and future roles for contemporary design practice, questioning what it might mean to be a relevant designer in 2018/19.

Please note that the presentation will feature nudity.

About Adam Peacock
Adam Peacock is a post-disciplinary artist, designer & consultant. A graduate of the Royal College of Art, The Bartlett School of Architecture UCL and Central Saint Martins, Adam is a Lecturer at London College of Fashion, University of the Arts London for MA Fashion Futures. Adam has designed for Amanda Levete Architects, Heatherwick Studio and WilkinsonEyre on projects such as The V&A Museum Extension, London, The Garden Bridge Project, London, CIBC Square, Toronto, and Central Embassy, Bangkok. He has consulted on projects with FIAT / Chrysler, Stella McCartney and has been awarded residencies with the Visible Futures Lab at the School of Visual Arts in NYC and the Fashion Space Gallery at London College of Fashion. His work has gained traction and interest from Architects, Futurists, Geneticists, Brand Strategists, Magazine Editors, Consumer Psychologists and has been published and exhibited internationally - most recently, featured within a BBC iPlayer documentary ‘Beauty + DNA’.

This lecture is held in partnership with Science Gallery Melbourne.

The Robert Garland Treseder Fellowship enables artists, business innovators, designers, policy leaders, start-ups, architects and scholars with a dedication to the development and promotion of design-based innovation to visit Melbourne.