Francois Jegou: Radical Innovation for Sustainable Lifestyles
He runs the consultancy Strategic Design Scenarios based in Paris and Brussels specialised in co-design of scenarios. In 2002 he initiated the Solutioning-design.net network for the research and development of methodologies of scenarios co-design. He develops in particular within the network a range of scenario visualization and simulation techniques to enable designers activity in products-services systems. He is involved in EU/UNEP research projects investigating the emergence of sustainable solutions (CCSL 2007, EMUDE 2006, HiCS 2004, Sustainable Household 2002), the design of product-service systems (MEPSS 2005), the innovation process in small and medium-sized enterprises (E-VAN 2006, ADAPT 2000) and along with Ezio Manzini was responsible for the Sustainable Everyday project.
This work has crossed many different sectors such as eco-packaging, health systems, senior friendly products, food design, workplace design, and community innovation, involving practice-based work and research investigation. His extensive and diverse client base includes: EDF; Master card; Carrefour; Monprix; 3M; Boch; Ikea; Sony; Zanussi; KPN Orange; Roche Consumer Health; Saab; BMW; Coca-Cola; Douwe Egberts; Commune di Milano; Société de Developpement de la Region Bruxelloise.
Whilst he was here Francois gave a public lecture “Radical Innovation for Sustainable Lifestyles” at Melbourne University.